NATASHA ZURNAMER
ABOUT NATASHA
Globally renowned consultant and technology founder, I have spent over two decades establishing myself as a leading expert in the Fashion and FMCG retail sectors. Known for driving tangible results, my expertise spans retail, trade, digital, and technology globally. My passion lies in harnessing technology-driven sales growth, global trade, strategic planning, data analytics, and operational efficiency. I consistently deliver comprehensive, scalable solutions, empowering businesses to achieve rapid and sustainable growth and have been privileged to contribute in all corners of the globe.
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Leveraging a vast and influential C-suite network that includes top executives from Australian and international brands, retailers, technology enablers, logistics providers, payment solutions, banks, and investors, I've successfully guided both listed and SME businesses toward global market prominence. My strategic insights have supported numerous mergers, acquisitions, and capital investments, earning recognition and respect within advisory boards and investment circles alike.
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In 2020, driven by a vision to revolutionise global payments, I founded Optty, a fintech innovator that has radically transformed payment integrations worldwide. Incorporated in Singapore, Optty stands as one of the world's most comprehensive PaaS platforms, seamlessly integrating over 140+ traditional and next-generation payment methods in a single, streamlined integration. During my time at Optty, I achieved B-Corp and conviction of citizenship, focusing on my 'live to give' value of people, planet and was awarded the Mastercard Start Path accelerator in 2023, and championed globally by Mastercard as a female Fintech Founder. ​
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My Optty journey is one that I remain incredibly proud of; and my story will be told.
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To the kind people who have supported me, and to those whose actions have taught me lessons in trust, honesty and integrity; each experience has shaped the fabric of my innovation, my strength and my resilience. My determination and drive to make a difference remain unwavering.
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I carry forward what matters. And I continue, with greater clarity than ever before.
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Natasha